Toxic backlinks: how to find and review them
“Toxic” backlinks are usually irrelevant spam links you never asked for. Here is how to review your profile calmly and why most sites never need to act.
“Toxic” backlinks are usually irrelevant spam links you never asked for. Here is how to review your profile calmly and why most sites never need to act.
Broken link building finds dead links on relevant pages and offers your page as the fix. Here is the process and why it is one of the most win-win tactics.
Not all backlinks are equal. Here is what separates a high-quality, ranking-moving backlink from one that does nothing: relevance, authority, real traffic, and editorial placement.
Guest posting earns relevant links by putting useful content in front of an audience that already trusts the host site. Here is how to find sites, pitch, and write.
By Matija Konjić • Last updated: January 2026 Key Findings: Pages ranking #1 on Google have 3.8x more backlinks than positions #2–#10.
Twelve dependable ways to get backlinks, from outreach and guest posting to digital PR and linkable assets, plus how to prioritise them.
A backlink audit shows what is helping your rankings and what is missing. Here is the five-step process, the tools, and what to do with the findings.